Becky Ayres - Liverpool sound City

Rebecca Ayres is Managing Director of Sound City, which is the UK's leading independent festival for new music. Hosting hundreds of artists performing to an audience of over 20,000 music fans and 2,000 industry professionals from 37 different countries, it offers controversial debate, unparalleled networking, amazing music, outstanding art, throughout three inspirational days and hedonistic nights, in the world’s most legendary music city.


Other Sound City events include New York Sound City,  Sound City Korea, Off the Record - Manchester, Sounds of the Xity: China (in partnership with Modern Sky Entertainment). In 2016 Sound City received investment from Modern Sky, China's largest entertainment company which led to the set up of a sister company, Modern Sky UK. Modern Sky UK works with artists including Slow Readers Club, The Blinders, Calva Louise, No Hot Ashes, SPINN, Beyond Average, Red Rum Club, Catholic Action. Rebecca is passionate about emerging talent succeeding and one of the favourite parts of her role is overseeing the international and emerging artist programme. She also runs the Sound City Entrepreneur Training Programmes which are aimed at anyone who has a burning desire to work in the music industry and board member of the UK Association of Independent Festivals. www.liverpoolsoundcity.co.uk

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Susan Montgomery